Money mindset is a huge topic among business owners and entrepreneurs. You don’t have to be “woo woo” to understand how you feel, think, and act about money makes a huge difference in the amount of money you see in your business.

People’s “money stories” can come in many shapes and sizes, too. Maybe you can make money, but you feel like you lose it or spend it too quickly. Maybe you’re scared to ask for money or charge a livable wage. Maybe you believe that only really hard work will bring in money. Or perhaps you’ve been told that businesses can’t turn profit for 5 years, so you’re scraping by. The stories are vast -- but the thing they all have in common is that it comes down to your money mindset.

I grew up pretty well-off. We were upper middle class and I never thought about money until 2008 when (like for a lot of us) money became THE ONLY topic. I was 17 or 18 at that time, already had a job, and essentially when I went off to college, I became responsible for myself. But even then, it didn’t feel too scary.

I mean, I was blissfully ignorant and I definitely took out school loans without understanding what that meant but I also had a great job that paid well throughout college (working as a retail sales rep at T-Mobile, so I got a wage + commission if I was good at sales, and turns out, I was). I missed out on some of the fun college activities like going to every football game because of work, but I was overall happy and felt fine.

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I think overall money wasn’t a big, scary topic for me until years later. In fact, at my first job post-college I even felt confident enough to ask for a raise when I realized my wage was far below similar jobs in the town. It wasn’t until I started my own business that I began to see stories pop up and negatively impact me around money related topics.

Growing up my dad owned his own business. When 2008 happened, he lost a lot. I didn’t fully understand what was happening or going on then, and even as I started my business I didn’t realize the effects or stories I’d taken on about how businesses will eventually fail, or that you can’t count on your business to always be profitable, etc.

In early 2017 I took my first money mindset course — an audio course from Denise Duffield-Thomas. And honestly, I still listen to it today. It changed a lot for me very quickly. That was my introduction into this idea of “money mindset” (I’m not sure I had heard those words together before that point).

If you’ve followed my business history you know that early 2017 is also when I changed my business model, got booked out, and started making 3, 5, 8, and eventually 10k a month. So I think that $297 audio course was worth it! (Even though, yeah, I definitely took the payment plan option). (Just to note: this is how you should think about investing in your business! NOT how much it costs, but what is the value it will bring! That $297 was scary as hell at that point in my life and business, but it’s brought back so much value).

After that course I went through a binge reading mindset related books, money mindset related books, and basically everything that fell under those categories. I still read money mindset books on occasion (I just finished Think and Grow Rich*) because it’s easy to fall back into old stories and habits, and I think the money mindset work I’ve done is some of the most powerful and important things I’ve worked on.

 You know I don’t like to tell anyone else what to do in a way that is like *you must do this thing* so I won’t say you MUST read these books. But I will say, if any of this story resonated with you, if the word money makes you feel nervous or get some tingly feelings in your stomach, or if you know you’ve got some unwanted stories around money — WORK ON IT! It’s more important than any strategy or email funnel or whatever. Those things won’t work if you can’t believe that they will work, so if your money mindset is holding you back… time to put some work into it.

There are a ton of books about these sorts of topics, these are just the 5 that I feel made the biggest impact on my life and business:

1. Get Rich, Lucky Bitch by Denise Duffield-Thomas. Like I mentioned above, Denise DT created the audio course that started this path for me. I love her approach, the uplifting way she speaks, and the ease with which she explains complex topics like the Law of Attraction. She’s just fun, honestly! She has some other books and courses, so if you resonate with her I definitely recommend checking her out. The audio course I took now pretty simple but it made a huge difference for me and gave me a great foundation. If you already know a lot about money mindset work it may be too basic, but I was starting at square negative 10, so I found every single piece of information to be new and amazing and insightful.

2. You Are A Badass At Making Money by Jen Sincero. I resonated with Jen’s writing style. She felt conversational, fun, and real and she shared a lot of her real life experiences throughout the book which I appreciate. I consider this is a good book for those who have a little experience/knowledge with the ideas of manifestation and the law of attraction, but don’t want to full dive into the “woo” quite yet.

3. Think and Grow Rich by Napoleon Hill. This book is one of the “classics” when it comes to all things Law of Attraction, Money, etc. It was originally published back in 1937 — which is absolutely nuts when you think about how relevant it is today. I will say, read it through the lens of when it was written because there are some references, word choices, etc that were a bit, uh, frustrating — but if you can put that aside and focus on the actual message and steps that it details to thinking and growing rich, then it’s a great read with lots of real life examples of millionaires and billionaires you’ve heard of (and have shaped our world, honestly).

4. Creating Money by Sanaya Roman + Duane Packer. This book is pretty “woo” so if you’re not into ideas of channeling, manifestation, etc. you may find this hard to digest. HOWEVER, it’s soooo good, easy to understand, and there are things to do/implement/try at the end of each chapter which I liked because it’s more than just reading, it’s taking action (an essential step in the process of manifesting, right?). If you’re new new new to money mindset I wouldn’t necessarily start here (‘d probably read these in the order I listed them, honestly) but I definitely recommend reading it at some point in your journey.

5. The Law of Divine Compensation by Marianne Williamson. This book is pretty woo. I’m not particularly religious, but it was easy to read through this book and understand the concepts without being any particular religion, and just a spiritual person. Marianne tells stories wonderfully, and it’s easy to get into the book and her experiences and examples. This book will impact more than just your finances, for sure!

So there you have it! I’ve read a ton of books that touch on similar topics but aren’t “money-focused” specifically — so if you’re interested in others, let me know and I’ll send some recommendations!

What book are you going to read first? Have you read any books that have impacted your money mindset or business? Share with me in a comment or over on Instagram!

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